Marketing
We help you take the next marketing steps and succesfully reach the consciousness of your clients.

Marketing

Our mission is to ensure a successful business for you through effective marketing that attracts and maintains your customers. This is done by putting together a marketing package that matches your needs and your market.

STRATEGY 

Are you visible in the right places, and is there a red thread in your communication to the clients? Based on your needs, we focus your marketing - online and offline. We help you define the relevant channels and provide an overview of what, where and when to communicate.

We help you out with:

  • Communication plan
  • Core messages
  • Online campaign strategy
  • PR strategy 

ONLINE ADVERTISING

Do you have trouble getting through to the newsfeed of your customers? We help you develop an advertising plan that accounts for the audience as well as the channels' ability to expose your ads in the correct context. We help you monitor, evaluate, and optimise campaign activities, thus ensuring that you always get the biggest bang for your buck.

We offer:

  • Advertising plan
  • Setup, monitor and execute social media campaigns
  • Google Adwords
  • E-mail marketing 

SOCIAL

What is the best way for you to build a dialogue with your customers? As SoMe experts, we help you get started on social media platforms. We assist you in profile setup, content and advertising on various social platforms, and advising of your employees on how to best communicate with the target audience. 

We take care of:

  • Choice of SoMe platforms
  • Editorial plan
  • Tone-of-voice
  • Resource clarification
  • Advertising and related tools
  • Training of employees 

CONTENT 

How do you create meaningful content that attracts customer attention and increases the demand for your products? Our experts help you develop a content strategy that creates interest from your customers – our starting point is your strengths, knowledge and interests.

Specifically, we can help you with: 

  • Keyword and competitor analysis
  • Customer and employee interviews
  • Persona development
  • Choice of channels
  • Resource clarification
  • Google Analytics – content based on client behaviour
  • Benchmarking og suggestions for improvement 

PHOTO & VIDEO 

Do you need to portray your business or products in a visual and captivating? Video marketing has exploded in recent years and the trend continues. We make sure you get extra impact with well-produced branding videos as well as crisp product images.

Among other things, we offer:

  • Testimonials
  • Corporate videos and photos
  • Event photos and video
  • Product images 

GOOGLE STREET VIEW

Does your company stand out from the competitors, and do you have a truly unique atmosphere? Invite the customers inside and show them with 360-degree photo and video. As a certified Google partner, we make sure that a virtual tour of your company is just one click away.

See examples that we shot  for SAS, DR and Clarion Hotel in collaboration with NIG Group.

 

PROJECT DISSEMINATION 

Share knowledge and experiences from your project to meet the communication requirements from the funding provider and create visibility with the relevant audiences. We compose a dissemination package based on the project needs, and we provide everything from strategy, logo and website to photos, videos, articles and press efforts. 

Our work covers:

  • Communication strategy
  • Website
  • SoMe
  • PR
  • Video
  • Articles 
How we have helped others
Bang & Olufsen
Project & business services
Professional training videos for Bang & Olufsen
Read Case
Google Street View
Project & business services
Boost sale and attention with Google Street View
Read Case
DAXTUA
Project & business services
Tradeshow material for DAXTUA
Read Case
VItus Bering Innovation Park
Project & business services
Effective, everyday marketing for Vitus Bering Innovation Park
Read Case
Ronnie Ranch Høgstrup

Ronnie Ranch Høgstrup

Senior Advisor, Communication

Insero

 

rohe@insero.com

+45 41 77 01 46

Download Vcard